An invite-only event for brand and ecommerce leaders

MARBELLA — 2-4 OCTOBER 2025
EL FUERTE HOTEL

LINK 2025 is fully booked

For questions, please contact

Elin Kullberg

elin.kullberg@qliro.com
+4679 066 37 33

Victor Emilson

v@victor.studio
+4673 717 96 63

Built for Decision-Makers

LINK unites 100+ ecommerce decision-makers, from founders to C-level leaders, for three days of meaningful exchange, strategic insight, and shared experience.

No expo halls. No filler talks. Just focused sessions, honest dialogue, and time with peers who are building, scaling, and leading — just like you. Whether you're leading growth, navigating complexity, or refining your tech and team structure, LINK is designed to meet you at that level — and move you forward.

Why It’s Different

Built for brand builders, digital leaders, and operational minds across fashion, beauty, lifestyle and more, LINK is where strategy gets unpacked and momentum starts.

This isn’t a stage show. It’s an intentionally small, curated space where tools are demystified, challenges are shared, and the goal isn’t more noise — it’s sharper decisions. LINK is about honest conversations, high-context learning, and a shared ambition to work smarter, not louder. — it's a space. Intimate, honest, and sharply curated. The goal isn't more connections. It's better ones.

Previous Participants

Agenda 2025

Thursday - October 2

Day 1 - Shaping the Future

13:30 – 14:00 Arrival & pre-mingle
14:00 – 14:15 Opening & welcome
14:15 – 15:15 Keynote - Jack Stratten: What’s Changing in E-Com - And What Isn’t
15:15 – 15:45 Panel: From Trends to Tactics: Shaping Tomorrow’s Commerce
- Moderated by Omid Ghanbari (Matspar/Cartly)
- Speakers: Fredric Taillier (Impact.com), Jeanette Dyhre Kvisvik (Villoid), Mitch Van Deursen (Shoeby), and Melker Lindström (Nudie Jeans)
16:15 – 16:50 Insights from Olof Darpö: Trends & Customer Behaviors
16:50 – 17:05 Talk: Mobile Commerce in the Nordics: The MEDS Journey
- Kenneth Andersson (The Mobile Life) & Björn Thorngren (MEDS)
17:10 – 18:00 Breakout workshops
19:30 – 20:45 Welcome cocktails
20:45 – Late Dinner at The Harbor

Friday - October 3

Day 2 - Execution as a Strategy

09:00 – 09:45 Morning activities (optional)
- Running Club at the beach
- Hatha Yoga on the beach
11:00 – 11:05 Agenda of the day
11:05 – 11:30 Keynote with Victor Emilson and Jonathan Selander: Build Smarter, Not Bigger
11:30 – 12:15 Panel: Ways of Working
- Moderated by Fredrik Norberg (CDON)
- Speakers: Tom Broughton (Cubitts), Andreas Palm (CDLP), Annica Rantala (Rapunzel), Magnus Pettersson (TwistShake)
12:15 – 12:40 Keys to Success in Nordic E-Commerce
- Christoffer Rutgersson (Qliro)
13:00 – 13:25 Winning the Last Mile: Human Service Where It Matters Most
- Malin Kvarnström & Jonas Berggren (Transcom)
13:25 – 14:20 Breakout workshops
15:00 – Lunch without end at La Red
20:00 – Late Rooftop session at Hotel El Fuerte
- DJ set, canapés & open bar

Saturday - October 4

Day 3 - Leadership and the Self

10:00 Morning activities (optional)
- Boat ride - hosted by Klevu
- Paddle session
- Breathwork session at the pool
15:00 – 15:05 Agenda of the day
15:05 – 16:00 Leading Yourself First
- Presentation by Lucas Wasniewski, CEO & Co-founder at Flowlife
16:20 – 18:30 Expert Talk: Lead in a High-Performance World
- Rupal Patel, former CIA intelligence analyst, bestselling author and international speaker. Drawing on her experience briefing generals and advising leaders worldwide, she shares frameworks on resilience, leadership under pressure, communication, and authentic influence. Includes interactive elements and energy management for high-performing executives.
20:30 – Late Closing Dinner Show at COYA Club

Quotes from previous participants

Jessica Dersén - CEO - All I Am Beauty

“Think panel discussions under the palm trees, workshops with ocean views, and engaging conversations with the sharpest minds in the industry, topped off with a bit of tennis, padel, and poker, we definitely don’t want to miss this. See you in Marbella at the beginning of October.”

Annica Rantala - CEO - Rapunzel of Sweden

“Looking forward to another year of sharp content at LINK Summit - leadership, smarter processes, and real conversations about where our industry is heading. As a CEO and returning attendee, I value LINK for its unique format and the quality of the people in the room. It’s one of the few forums that truly challenges how we think and work.”

Mathias Ekström - CEO - Care of Carl

“What I really appreciate about LINK Summit Marbella is the open and network-friendly atmosphere—it makes connecting with others feel natural, and I left last year’s event inspired and with new valuable connections.”

Björn Thorngren - CEO - MEDS

“A Davos for e-com! A unique event that brings together founders and C-levels.”

What Attendees Get Out of It

Learn from operators who’ve scaled through clarity and speed — not just tools and funding.
Candid stories, tough lessons, and the kinds of decisions people don’t usually talk about — shared openly, without ego or polish. These are the conversations that rarely make it on stage, but they’re what shape how the best teams actually work.
Space to slow down, exchange perspectives, and connect beyond surface-level.
Leave with frameworks, shifts, and action steps you’ll actually use.
From shared meals to thoughtful touches throughout the day, everything is taken care of, so you can focus on the content, the people, and the moments that matter.